Or at least it's trying to do so. And so far only for one product. And only in a few markets. But more about all of that.

Quite often we have to send something in a box by mail and additionally pack this box in a box so that the original one is not damaged. And on the one hand, such a matryoshka seems like unnecessary packaging, and often with emptiness inside, but on the other hand, you can’t do without it, because the original box of the product may be damaged, and this in turn may even serve as a reason for return.

No matter how hard manufacturers try to recycle plastic, the reality is that a huge amount of it still ends up in landfills and continues to pollute the environment. And while collection and recycling are far from perfect, biodegradable packaging may well compete with traditional packaging. While large consortiums are working on creating a completely paper bottle, a small company in the US has already launched a biodegradable, reusable water bottle on the market.

One of the leaders in the packaging paper market, Sappi, presented three of its latest developments, each of which can successfully displace plastic films in its field. Now we will tell you more about them.

It was under this slogan that the Norwegian company Aquafigure launched its new reusable bottles. Together with Berry Global Group, it developed an interesting bottle design solution aimed primarily at popularizing water consumption among children and teenagers.

A common problem with reusable product packaging is its poor scalability: different products require different volumes with different lids. And all this means additional costs for both production and subsequent assembly of such packaging. Orora Packaging Solutions offers its own, very interesting solution for reusable packaging.

We have previously written about Coca Cola's pilot project to abandon standard labels on Sprite bottles. However, it turns out that this is not a one-off campaign, but a fairly rapidly developing trend in the beverage market. Moreover, this trend is already beginning to be supported by legislative norms.