What interesting things have appeared on the packaging market in the past year? What trends has he set for next year? What new products and developments have you been pleased with? Let's remember.
The effects of the pandemic were felt in development trends in 2023. Many packaging equipment manufacturers have continued to work on automation and robotization of packaging processes. There have been many developments with the introduction of artificial intelligence. This area is especially prominent in the field of sorting and recycling packaging waste. As well as mechanisms for tracking the path of goods from the manufacturer to the final consumer. In addition, an increasing number of products will receive augmented reality applications in 2023. An increasing number of marketers and designers are using QR codes to post information about products, leading to Internet resources with this data.
Another trend for 2023 is the replacement of pure PET with rPET where possible. And developments for further replacement where impossible. A fairly large number of monomaterials for packaging have appeared that are suitable for further processing or composting. Environmental demands from customers and legislation are also associated with a high level of demand for paper packaging of goods. This area has generally developed very rapidly in the past year and most likely this trend will continue in 2024. Various forms of cellulose fiber packaging also continue to gain popularity.
To summarize, we can say that the main trends in the development of packaging and packaging equipment in 2023 were automation, digitalization and greening of both materials and production processes. And since these trends are supported by the largest companies in the market and the governments of many countries, their development will continue in 2024.
Materials used from packaginginsights.com.