Packaging or glass?

Ready-to-drink alcoholic cocktails have been very popular for many years. We often see them on store shelves, bottled or in aluminum cans. However, this familiar and everyday packaging has one drawback: it loses the cocktail's festive atmosphere, the spirit of chic and relaxation, and the aesthetic pleasure of a beautifully decorated drink.

British company Kocktail decided to restore a sense of uniqueness to ready-to-drink drinks. They're introducing new packaging for their cocktails, featuring a glass goblet with a lid. Simply open the cocktail, add ice, and garnish, and the simple act of drinking becomes a true ceremony. "We believe a cocktail should be an experience, and our beautiful new cocktail glasses truly deliver on that promise," says Andrew Hutchinson, co-founder of Kocktail.

Furthermore, the new packaging is another way to stand out from the competition. The glasses are reusable and non-returnable, and the lid is easily detachable and recyclable. Each glass holds 100 ml. Three cocktails are currently available in these glasses: Old Fashioned, Margarita, and Negroni.

Each cocktail glass will retail for £7.50. Considering Kocktail cocktails use premium spirits like Elijah Craig Small Batch, Hepple Gin, Asterley Bros, and Cazcabel Tequila, this price isn't all that steep. Plus, you have the chance to collect a nice set of cocktail glasses.

Materials from the website hespiritsbusiness.com were used.